Author Archives: Loreta B

About Loreta B

Proud member of the powerful Lean Marketing team at Kanbanize. Passionate about finding applications of Lean Thinking in the surrounding world, traveling, communications, technology, social media, AI, and especially spending days at the beach.

Building Leaders From Within: The Lean Way

In the century of teamwork and shared responsibility, we have found ourselves in a world of inefficiency and management dependency. For a while now, business culture has been shaped by a perfectly vertical hierarchical structure. In the recent years, it has started crashing down as over 80% of business teams globally report inefficiency and failure […]

Lean marketing

What Is Lean Marketing?

Marketing is transforming. It’s becoming more and more important, more tech oriented, unfolds in more and more fields and is more integrated than ever with other departments. Work in marketing is so diverse (pretty much why we love it) and dynamic, it depends on external parties – agencies, partners, consultants – that it is almost […]

7 Questions Before You Switch: Scrum vs Kanban

Are you considering the move from Scrum to Kanban? Then you are among the growing number of teams looking for work clarity and productivity. To get there, you would want to answer 7 specific questions first. If you are still trying to understand the differences between the methods, check out our Scrum vs Kanban comparison […]